
Asia, are you ready?
The world's most iconic music competition is coming to Asia, and it's about to get louder, bolder and bigger than ever. From national selection shows across Asia to a live Grand Final in Bangkok, packed with lights, sound and unstoppable energy — this is where the region comes together.
The Eurovision Song Contest Asia (ESCA) is an upcoming international song competition modelled after the Eurovision Song Contest, where broadcasters from the Asia-Pacific region will compete representing their countries. The inaugural edition, organised by Voxovation under licence from the European Broadcasting Union (EBU), produced by S2O Productions, and staged by host broadcaster Channel 3, will be held on 14 November 2026 at One Bangkok Forum in Bangkok, Thailand. Broadcasters from eleven countries will take part in the contest.
Plans to adapt the Eurovision Song Contest for the Asia-Pacific region started in earnest in 2008. In 2016, Australia's Special Broadcasting Service (SBS) took on the project, developing a version of the format with Blink TV and the EBU for a planned debut in 2019. SBS shelved the project in 2021, and it was later handed over to Voxovation, a company created to develop adaptations of the contest format in different territories with licence from the EBU. No further updates were provided until 2025, when the Bhutan Broadcasting Service (BBS) aired a competition called Druk Dra, aimed at selecting its entry for a Eurovision Asia contest before Voxovation asked the broadcaster to halt it. On 31 March 2026, the EBU and Voxovation officially announced the competition, with Thailand as the host country and an initial lineup of ten participating countries, which was expanded to eleven in August 2026.
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Next episode: S1 E1, Saturday 14 November